Methods to Drive Traffic 2: Short-Term and Long-Term Actions

2025-12-30 02:22:02

Before starting any marketing efforts, ensure your online store is fully launched. Key steps include:

  • Purchase a domain, rent a server, and choose a suitable e-commerce platform (WooCommerce, SucShop, or services like Shopify).

  • Design the website layout, landing pages, and product categories to create a visually appealing and user-friendly experience that encourages purchases.

  • Capture or create product images, write compelling product descriptions, and upload them to your website.

  • Make sure your website loads smoothly, all pages look comfortable, and the overall user experience is engaging. If these conditions are not met, spend more time optimizing the layout and content.

Short-Term Plan

Develop a marketing plan based on your product type.

  • Some products work well on short-video platforms, as even simple usage videos can attract a lot of viewers.

  • Others are better suited for SEO to attract organic traffic.

  • If you want to quickly test product demand, paid traffic can be used to gauge interest and conversion potential.

Long-Term Plan

SEO forms the foundation for all long-term marketing.

  • Start by creating high-quality content for your website.

  • Repurpose content for platforms like X or turn it into videos for TikTok, YouTube, Instagram, and other social media.

  • Consistent, long-term content and SEO efforts help build sustainable traffic and brand authority.